IN A NUTSHELL
- adidas and the Jamaica Football Federation unveil new 2026 FIFA World Cup kits
- The collection pays tribute to Bob Marley and reggae culture
- Home and Away jerseys are joined by anthem wear and special edition footwear
With the 2026 FIFA World Cup just months away, anticipation is building and Jamaica is stepping into the moment in style.
adidas has revealed the latest chapter in its partnership with the Jamaica Football Federation, unveiling new Home and Away kits that channel the rhythm of the island and the enduring legacy of Bob Marley.
Although the Jamaica Football Federation has officially partnered with adidas since 2023, the cultural connection runs much deeper. Marley, a global symbol of reggae, unity and community, was often seen in the Three Stripes, bridging music, sport and identity long before the formal collaboration. Now, in partnership with the Bob Marley Foundation, adidas presents the Jamaica National Football Team’s on pitch gear and fan collection ahead of the 2026 FIFA World Cup.
The newly released collection includes Home and Away kits for the Reggae Boyz should they qualify for the tournament, alongside anthem suits and collaborative footwear including the Adizero Evo SL. Each piece draws directly from the Jamaican flag and reggae culture, weaving music inspired details throughout the designs.
The Home jersey features record shaped graphics embedded across the fabric, symbolising the powerful role music plays in Jamaican culture. The Away kit leans into a predominantly black base, allowing green red and yellow accents to stand out with bold clarity. On the back collar, nods to the Reggae Boyz and Reggae Girlz appear in a font inspired by Marley’s Tuff Gong record label, further anchoring the design in cultural heritage.
Across the collection, special Football Is Freedom patches and other subtle references honour Marley’s message and influence. More than just match day kits, the release stands as a celebration of identity, sound and sport coming together on the world stage.
The collection is now available to buy via adidas online and adidas stores.
